This is Another renowned Urdu news channel of Pakistan. Dawn News is a subsidiary of Pakistan Herald Publications Limited. It is known as Pakistan’s largest English language media group inaugurated by Quaid e Azam back in 1940. With the rise of electronic media in Pakistan, Dawn TV began its transmission in July 2007. Dawn TV started its operations as an English news channel initially but faced financial crisis and thin viewership that forced the management to switch to Urdu news. Since then, TV Urdu is running successfully 24/7 with the hot debatable talk shows and current affairs shows that gained immense popularity from masses.